The ISL has changed the world of competitive swimming as we know it. We were tasked with bringing to life the ISL London event in November 2019.


We performed the event management services for the London match, helping ISL to achieve their overall vision of creating new ground breaking projects, innovative in both form and content.


We set out to ensure that the event provided ISL with a strong foothold in the UK market and created opportunities to grow the fan base. We were the conduit between all stakeholders and provided services across five key streams including project management, spectator experience, media & promotion, team services and venue operations.

The End Result

The event attracted a sell out crowd on both event days, generated significant media coverage and was the stand out match across the global series.

of the world's best swimmers
pieces of media coverage
total spectators across two event days
broadcasters globally
were 'very likely' to attend the ISL London event again
were 'very likely' to recommend the ISL to their friends and family

Please Note

A dedicated TLA UK website will be launching next year.

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In the meantime, visit our dedicated TLA UK page