We produce products and manage membership programs for some of the world’s leading brands. We continue to develop new methods of fan engagement and brand enhancement through the use of merchandise.
From concept and design to logistics and delivery of the final product, our team works with specialist manufacturers locally and offshore to ensure a high quality product for our client base every time.
Our merchandise team has over 20 years’ experience producing member merchandise, teamwear and innovative collectable consumer products to meet each client’s brief, at a competitive price.
Our products and services include:
Our strict processes ensure quality merchandise meets and exceeds client expectations.
Our relationships across our business pillars enable us to respond to any brief across the entire sporting eco-system.
Leveraging our talent, we connect brands and clients across all fan touch points.
We understand membership is the ultimate sign of engagement and connection with your clubs. TLA Merchandise is at the forefront of membership engagement across all major sporting codes in the country. Through a combination of in-stadium, and at-home products and experiences, TLA delivers true fan engagement.
We know fans, we know how to connect them to their teams, and we know them on a personal level.
Our team has been trusted to manage the membership merchandise and fulfilment programs of major sporting clubs across the AFL, NRL, FFA, BBL and ARU.
Our Merchandise team assists AFL, Soccer, Netball, Basketball, Cricket and Rugby Community Sports Clubs with their on and off-field needs through our unique offering of iconic branded apparel and specifically designed services. In a growing and competitive market, our understanding of the challenges and needs of local sporting clubs allows us to deliver quality products and services.
We offer a two-brand strategy, Puma and Sherrin, unlike any other merchandise supplier, providing clubs the opportunity to consider both price and quality for their players, in custom, stock and embellishment options.
Licensed collectables bring the consumer closer to the brands we represent through traditional, physical and online retailing.
TLA specialise in ‘must-have’ licensed collectables to drive fan engagement and loyalty in core categories such as trading cards, coins or premiums, and manufacture high end through to mass-market ranges.
The Official NRL Traders 2021 are now on sale online and instore from your local Ampol fuel outlet and newsagents as well as other participating retailers including, 7 Eleven, Coles Express, BP and Woolworths.
TLA’s very own FanIQ™ enables us to deliver relevant engagement activity by understanding the fan’s Heart, Head and Body to create stronger connections to brands and merchandise.
A dedicated TLA UK website will be launching next year.
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In the meantime, visit our dedicated TLA UK page