Afl 2019 Round 01 Collingwood V Geelong

NAB Ambassador
Hamish McLachlan

Service
Sport
Featured Talent

To complement NAB’s partnership with the AFL, NAB & the AFL have developed the NAB AFL Auskick program to assist the development of the AFL pathway program.

Brief

NAB requested ambassadorial services of Hamish McLachlan to assist them to amplify their national exposure of the NAB AFL Auskick program whilst also promoting and endorsing the entire AFL pathway program.

Execution

To utilize Hamish’s profile & media presence to gain national media exposure for the NAB AFL Auskick program.

The End Result

Through his weekly interviews with the NAB Auskick champions, Hamish was able to integrate the NAB AFL Auskick program via the Channel 7 AFL broadcast. which enabled the Auskickers a unique opportunity to experience footy life on the big stage whilst also gaining national exposure for the NAB AFL Auskick program.

Testimonials

NAB have a great long term partnership with Hamish, he’s been heavily involved in our Auskicker of the Year activity interviewing our Auskickers every Friday night on the Channel 7 broadcast, one of our most valuable media assets. Hamish has also MC’ed a number of NAB events at all levels of the organisation and is an excellent compare, regardless of the project we’re working on with Hame, we know he will bring something special. He’s an excellent ambassador for our brand, we look forward to working with him for years to come.

TERYLL BREWER, SENIOR CONSULTANT, SPONSORSHIP, NATIONAL AUSTRALIA BANK LIMITED