Sherrin Logo

Sherrin
Apparel
Launch

Category
Sport

Our Merchandise team and Sherrin have partnered to further extend their reach into community football in Australia.

Brief

The collaboration was sparked by the desire for Sherrin to broaden the brand’s footprint in the game and extend its product offering beyond footballs and accessories.

Execution

The Sherrin commitment will bolster our successful teamwear business, which supplies both professional and amateur sporting clubs with the same quality, branded products and services that are made available to professional sporting organisations.

The End Result

The new partnership will see Sherrin branded on-field and training merchandise crafted and designed specifically for the footy club’s needs and will take over the “Clubhouse” brand previously offered by us. Training gear, Match Day uniforms and accessories will all form part of the range moving forward.

Testimonials

TLA and most of our employees have been involved with football over the last 40 years, which means we have cherished the brand Sherrin and the products they make. We are very excited to be launching a new range of Sherrin Football Uniforms. Our unique two-brand strategy now offers clubs both Puma and Sherrin.

SCOTT DAVIDSON, CEO OF TLA MERCHANDISE

Sherrin is thrilled to be partnering with TLA to expand our brand into apparel. Sherrin uniforms and apparel are an organic opportunity to evolve our brand further in the game whilst supporting local clubs and footy communities across the country.

CHRIS LAMBERT, SHERRIN MANAGING DIRECTOR

Please Note

A dedicated TLA UK website will be launching next year.

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In the meantime, visit our dedicated TLA UK page