NAB League launches a new era

A new era in under 18 football will begin in 2019 with the introduction of the NAB League.

NAB, a long-time partner of the NAB AFL Rising Star Program in Australia, will further support the future stars of the game, extending its partnership with the AFL to the next exciting phase of the expanded under 18 competition, that now includes teams from Victoria, Tasmania, Northern Territory, NSW/ACT and Queensland.

TLA’s Consultancy team was proud to be involved in the launch, which included a key coordinated launch across all teams, the league and stakeholders.

In addition, TLA Teamwear delivered over 11,500 units across 12 of the NAB League clubs.


With a focus to provide further support in education, wellbeing, high performance and coaching, the NAB League will help increase opportunities for talented footballers to reach their potential both on and off the field.

It will also help better prepare the athletes that don’t get drafted, returning to local clubs and schools as peer leaders who set examples.

In a significant development for the national sport, the Tasmanian Devils will be a fully-fledged NAB League team in 2019, while an Academy Series featuring five northern state squads will take part in the lead up to the NAB AFL Under-18 Championships.

In addition, TLA helped develop and launch the new NAB League App. The perfect companion to follow both the Boy’s and Girl’s competitions, the app ensures greater access to a wide audience, with footy fans able to discover Champion Data stats, follow live scores, view teams and read the latest news on the future stars of the game.

For more information and resources please visit www.nableague.com.au

Latest updates

24 Oct 2020

Tiger Time: Cotchin leads Richmond to third premiership in four years

Richmond has claimed back-to-back premierships, and made it three of the last four flags, after coming from behind . . .

23 Oct 2020

The 2020 ICC Women’s T20 World Cup wins big at Australian Event Awards

The ICC Women’s T20 World Cup held in February-March this year has been recognised at the 2020 Australian . . .

18 Oct 2020

Lion King: TLA's Lachie Neale wins AFL's Brownlow Medal

TLA’s own Brisbane Lions star Lachie Neale has celebrated an outstanding individual season, winning his first-ever Brownlow Medal . . .

28 Sep 2020

Sherrin and TLA are kicking goals together with new apparel partnership

The nation’s most iconic football brand, Sherrin, and TLA, Australia’s leading sports marketing agency, are thrilled to announce . . .